What Should You Do If Your GMB Listing Is Suspended?

Google My Business (GMB) is a powerful tool for local businesses in Australia to enhance their online visibility. However, sometimes Google issues a google my business suspended status on your listing, which can significantly affect your business’s ability to appear in local search results. If your listing gets suspended, it’s crucial to understand why this happened and take the necessary steps to resolve the issue quickly. This article will guide you through the steps to take if Google suspends your Google My Business listing and how to prevent it from happening again.

Why was your Google My Business listing suspended?

Google may suspend your Google My Business (GMB) listing for several reasons, primarily to ensure the accuracy and reliability of the information provided to users. Common reasons for suspension include violations of Google’s guidelines, such as incorrect business details or multiple listings for the same business. Engaging in false or misleading business practices, such as misleading content, can also lead to suspension. Other causes include inaccurate business location, using a virtual office or shared space, spammy behaviour like overusing keywords, and unverified listings. Following GMB’s guidelines is essential to avoid suspension and maintain your listing’s credibility.

How can you verify if your Google My Business listing was suspended correctly?

When Google suspends your GMB listing, it will typically send you an email notification. Therefore, you need to verify whether Google suspended your listing correctly. To do so, follow these steps:

• Email notification: Google will notify you of the suspension via email. Review the message carefully to understand the reason for the suspension.
• GMB dashboard: Log into your GMB account and check the dashboard. If Google has suspended your listing, you should see a warning or message stating that it has been suspended.
• Listing status: In some cases, Google may remove your listing from search results entirely, which clearly indicates suspension.

What are the common reasons for Google My Business’ suspended listings?

Several issues could cause Google to suspend your GMB listing. Here are some of the most common reasons:

• Inaccurate business information: Google may suspend your listing if it needs consistent details like name, address, or phone number.

• Duplicate listings: If you create multiple listings for the same business at one address, Google may suspend your listing.

• Invalid business location: Listing a virtual office or incorrect address can lead to suspension.

• Spammy practices: Google may suspend your listing for overusing keywords, inappropriate categories, or fake reviews.

• Unverified listings: Google will suspend your listing if you fail to verify it after claiming it.

How do you appeal a Google My Business suspended listing?

If Google suspends your GMB listing and you believe it was a mistake, you can appeal the suspension. Here’s how to do it:

• Review Google’s guidelines: Ensure your listing complies with all requirements before submitting an appeal.
• Fix issues: Correct any discrepancies, such as incorrect NAP details, to avoid dismissal.
• Submit an appeal form: Visit the Google My Business help page and provide precise, accurate details.
• Include relevant information: Attach supporting documents like proof of business address.
• Follow-up: If you haven’t received a response, follow up after a few days.

How long does it take to get a Google My Business listing restored after suspension?

The restoration process for a suspended GMB listing can vary. Here’s what you can expect:

• Initial response time: Google usually responds within 3-5 business days.
• Appeal approval: If successful, your listing should be reinstated within 1-2 weeks.
• Longer delays: In some cases, it may take longer, especially if ongoing issues need resolution.

What should you do to prevent Google My Business suspended issues in the future?

Once Google reinstates your GMB listing, you must take steps to prevent future suspensions. Here are some tips:

• Ensure consistent NAP information: Keep your business name, address, and phone number uniform across all platforms.
• Verify your listing: Complete the verification process to establish legitimacy.
• Avoid spammy practices: Refrain from overusing keywords or fake reviews.
• Update your information regularly: Your Google My Business profile should contain up-to-date business details, such as hours and services.
• Monitor your listing: Regularly check and set up Google Alerts to stay informed of changes.

How can you improve your GMB listing to avoid suspension?

To keep your GMB listing in good standing, here are some critical steps to improve it:

• Complete all information: Ensure every field, including business hours and photos, is filled out.
• Use high-quality photos: Upload professional images to attract customers and enhance credibility.
• Encourage customer reviews: Positive reviews boost rankings and trust.
• Engage with customers: Respond to queries promptly via GMB messaging.

• Post regular updates: Frequent Google My Business posting using the GMB post feature can effectively keep your customers informed about promotions, events, or updates related to your business.

Why Is professional help significant when dealing with a GMB suspension?

Navigating a GMB suspension can be complicated, and many businesses may struggle to resolve the issue. Here’s why seeking professional help can make a difference:

• Expert knowledge: Local SEO professionals understand Google’s guidelines and can quickly identify the reason for the suspension.
• Time-saving: Handling a suspension appeal can be time-consuming. Experts can manage the process efficiently, allowing you to focus on running your business.
• Long-term strategy: Beyond reinstating your listing, professionals can help optimise your GMB profile and develop a long-term local SEO strategy to improve your online presence.

Regaining and maintaining a healthy gmb listing

Dealing with a suspended Google My Business listing can be stressful, but you can resolve it. Review Google’s guidelines, address discrepancies, and appeal with accurate information to reinstate your listing. After reinstating your listing, maintain consistent business details, engage with customers, and keep your profile updated. If you feel overwhelmed by the process of recovering a suspended GMB listing, professional help can streamline the recovery process and optimise your online presence.

If you need professional help managing your GMB listing and optimising your local SEO, consider reaching out to local SEO consultants. With over 20 years of experience, Local SEO Consultants help businesses dominate local search results in Australia. Our tailored strategies drive growth, improve rankings, and attract more customers. Our expertise in Google My Business optimisation and local SEO strategies can ensure your business stays visible and competitive in local search results. Unlock your local potential with Local SEO Consultants today to get your business back on track and ensure it remains visible in local search results.